Now customize your Royal Enfield Classic 350 legally for Rs 5,000: Here's how

Royal Enfield recently launched the 2024 Classic 350 with a host of cosmetic as well as feature upgrades. Now, the company has introduced a unique 'Factory Custom' program. This new initiative will enable the Classic 350 customers to customize their motorcycle in collaboration with Royal Enfield’s design team. Currently, the Factory Custom program is available exclusively for the new Classic 350.

The Royal Enfield Factory Custom program offers an opportunity to customers to design their motorcycles with options like a wide range of paint finishes, 2D/3D decals, seat vinyls, thread colours, and genuine accessories.. This initiative is a first-of-its-kind in the Indian motorcycle industry, enabling direct co-creation with the factory. All custom motorcycles under this program come with a full manufacturer warranty, ensuring that they are road-legal from the get-go.


For those interested in participating, the process starts by booking the new Classic 350 at one of the company’s stores across India from September 1 to 4. After securing a booking, customers can register for the Factory Custom Service online on September 5 at 4:00 PM, by visiting Royal Enfield’s official website and paying an additional Rs 5,000.
As part of a special promotion, the manufacturer is offering an exclusive opportunity for 15 customers to win an all-inclusive, two-day trip to Chennai. Winners will have the chance to visit the company’s Tiruvottiyur facility and collaborate directly with the company’s design team to build their custom Classic 350. The trip also includes a guided tour of the bikemaker’s manufacturing plant at Vallam Vadagal.